And for awhile, this wasn’t really presented online. Originally Patty’s was primarily a consumer friendly website with Flash animation, cool graphics with a slight retro appeal, online ordering and many other features. That didn’t really sell to their new audience.
What to do? Regroup, Replan, Redesign.
In the summer of 2014, dataTV produced a redesign of Patty’s site. More conservative and highlighting the food photography, while still offering a unique and more sophisticated design for its’ target audience.
Patty’s continues to thrive in this space and you can now enjoy her products at many restaurants and bar across Los Angeles and beyond. You just don’t realize it.View Patty’s Pizza
What we used
WordPress | Responsive Web Design