AdrenalineTV provides viewers with a burst of action…whenever and wherever they want it! Originally developed two decades ago in broadcast and cable syndication on television outlets like WGN America (then Superstation WGN) and Southern California’s KTLA, the program returned on Thanksgiving Day 2014 on Comcast SportsNet Chicago as part of a test run to see if the show and the brand was still viable in today’s over saturated media environment.
To assist, PDH International Media of Rancho Mirage, CA came to dataTV to produce a variety of online tools to get the show back out to the masses. This included a new website featuring a parallax style homepage that presented video clips from the show in a variety of ways. To help keep things affordable, dataTV turned to Vimeo Pro to create the video feed that stayed private on Vimeo while being public on ATV’s own online channels.
dataTV also helped create and synced up Adrenaline TV’s social media channels primarily on Facebook, Twitter, Instagram and Vine to provide fans with the ability to like and share content with their friends.
dataTV also produced apps for the iOS and Android environments that provided the ability for users to access content at any time, wherever they were, right from their pocket. Once again, the Vimeo Pro feed was able to be used, and while Vimeo Pro doesn’t provide this as part of their service, dataTV was able to provide a pre-roll function in between clips to provide extra advertising revenue. A paid app, coming soon, will eliminate the advertisements.
The return on ATV on CSN Chicago proved so successful, the show plans to return to all Comcast SportsNet affiliates (including SportsNet New York) in May 2015. The show also has International distribution in many countries as well as being featured in the air as one of VirginAmerica’s video offerings.View AdrenalineTV
What we used
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